February 2012

One Drop Unlocks Younger Looking Eyes

A Combination of 3 Types of Hyaluronic Acid with MORE Moisture retention Capacity To Keep Your Eye Area Moisturized

The skin contour around our eyes is ten times thinner than the skin on our face and it also constantly moves with every movement of our eyes and other facial movements. The movement of our eyes and blinking alone produces at least 10,000 movements a day around the eye area. Therefore the first signs of aging will usually appear on the eye area with noticeable fine lines and wrinkles. What can we do then to maintain younger looking eyes?

Protecting and moisturizing the skin can delay external factors of skin aging such as wrinkles and fine lines. Since the skin around the eye area is thinner and more sensitive, it needs extra nourishment and care.

Hada Labo, known for their signature ingredient - Hyaluronic Acid has developed another revolutionary product, the Super Hyaluronic Acid Moisturizing Eye Cream. This eye cream is formulated with a combination of three types of Hyaluronic Acid namely the Hyaluronic Acid (HA), Super Hyaluronic Acid, and Nano Hyaluronic Acid to deeply moisturize the delicate skin around the eyes for immediate suppleness and softness upon application.

ACTIFLOW is another active ingredient in the formula that functions to visibly lighten dark circles and reduce puffiness, which is caused by poor blood circulation. It gives the skin specific nutrients that revitalize blood circulation in the skin. Other moisturizing ingredients include natural Jojoba Oil and extracts that effectively smoothen fine lines and aging skin around the eye area.

Just like all Hada Labo products, this eye cream is pH balanced, does not contain any animal derivatives, fragrance, mineral oil, alcohol and colorant, which makes it ideal for sensitive skin and is suitable for all skin types.

This eye cream is to be used twice daily after applying the lotion (toner) by dabbing a small amount under the eye area using the fingertips. Regular application of the eye cream will improve the skin texture, wrinkles and puffiness around the eyes.

The Hada Labo Super Hyaluronic Acid Moisturizing Eye Cream (15g) will be available at all leading pharmacies nationwide at RM59.90 starting from May 2012.

Hada Labo Skincare philosophy:

For ultimate perfection and ultimate simplicity

Hada Labo uses the finest, purest and highly effective ingredients to provide you with the ultimate result of beautiful skin. Inspired by traditional Japanese beauty wisdom, Hada Labo adopts a "no more no less" philosophy in the formulation of its products for the "perfect" ingredients ratio to give optimal results. Unnecessary additives, colorant, fragrance and mineral oil that will burden the skin are omitted. Only essential ingredients that are beneficial to the skin are retained to ensure maximum effectiveness – Only the best for your skin and nothing else...